Brandidos
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A Brandido is more than just a brand communication professional — it’s someone who takes on, with a subversive mindset, strategic focus and commitment to efficiency , the challenge of making decisions about how a brand engages with its audiences.
To be a Brandido means:
1. Videotalks.
2. Consultorio.
3. Conversaciones en vídeo con otros Brandidos.
1. Taking responsibility for leading brand communication from the inside out — fighting for budgets, convincing the leadership team, and ensuring every action plan has real impact. .
2. Bringing knowledge, judgment, and creativity to the table, understanding that to communicate is to persuade, to align, to move emotions, and to activate relationships — both external and internal. .
3. Striving to make every project not just effective, but meaningful — with outcomes that are rewarding for everyone involved, from employees to consumers.
Want to be a Brandido?
I like this idea. I'm in.